Routines
One problem. One routine.
Each set below is the products that answer a single coat problem, in the order you use them. Buy the whole routine or just the piece you are missing.
Dry, brittle or damaged coat
The dry coat routine
Dryness is a moisture problem first and a protein problem second. Wash with a curative moisture shampoo, then follow with a treatment that actually penetrates rather than coating the surface.
4 products · from $160.00
See why theseFine, flat or thin coat
The lack of volume routine
Flat coats are usually weighed down, not thin. A sulfate-free volume shampoo plus a weight-free conditioner builds body without the heavy film that drops it flat by evening.
2 products · from $60.00
See why theseKnots, matting and frizz
The tangles routine
Work anti-frizz hydration through the coat before you brush, never after — and always brush it out dry, before the bath. Water turns a tangle into a mat.
4 products · from $107.00
See why theseDull, flat-looking colour
The dullness routine
Dullness is nearly always buildup. Clarify first to strip the residue, then brighten. Shine is a smooth cuticle reflecting light, so finish with a cold rinse.
3 products · from $85.00
See why theseTear stains and discolouration
The stains routine
Treat the stain daily and gently rather than aggressively once a week. Around the eyes, never re-dip an applicator back into the jar.
2 products · from $70.00
See why theseGetting ready for the ring
The show preparation routine
Texture and hold on the day, protection in the weeks before. Build the coat first; a finishing spray cannot rescue one that has not been conditioned.
4 products · from $117.00
See why these